For three generations, ARNO Werkzeuge (ARNO Tools) has been developing high-quality and individual tool systems for turning, grooving, drilling and milling. The company produces cutting machine solutions of all kinds and is based in Ostfildern, Germany, with five other branches worldwide. In order to live up to its own standards, also in terms of customer service quality, T-Systems MMS implemented a B2B online store based on Salesforce. The new store is intended to offer existing customers better service and reach new customers. In doing so, it is important to create the right balance between technology, organization and user-centric processes. The resulting simplification of sales processes also gives employees more time for personal customer service.
Implementation of a user-centric B2B online store to improve customer satisfaction and free up time for individual projects and services.
Product and user data integrated Salesforce B2B online store in corporate ARNO design with optimized usability.
An attractive, intuitive and customer-oriented online store without media-breaks that ensures future viability.
ARNO Werkzeuge has been a third-generation family business since 1941 and employs around 230 people in six countries. ARNO produces machining solutions of all kinds and develops high-quality and individual tool systems for turning, grooving, drilling and milling.